Method of use Google Analytics to develop research and scientific-pedagogical staff

- Кільченко, А.В. (orcid.org/0000-0003-2699-1722), Шиненко, М.А. (orcid.org/0000-0001-6697-747X) and Яськова, Н.В. (orcid.org/0000-0002-5736-6877) (2019) Method of use Google Analytics to develop research and scientific-pedagogical staff In: Збірник матеріалів VІІ Всеукраїнської науково-практичної конференції молодих учених «Наукова молодь-2019» . Інститут інформаційних технологій і засобів навчання НАПН України, м. Київ, Україна, pp. 110-116.

Text Kilchenko A.V.Всеукр. конф. молодих вчених «Наукова молодь-2019».pdf - Published Version Download (232kB)

Abstract

In today's information society, digital transformation is taking place which has a direct impact on the scientific community as well, so it is urgent to use ancillary on-line tools for informational support and organization of research that simplify and facilitate the implementation of scientific and scientific-pedagogical activities. Therefore, an important task of today is to put into practice the science and education of new technologies of teaching on the use of open electronic systems in the professional activity of scientific and scientific-pedagogical staff, graduate students and doctoral students. In order to implement the methodology of using Google Analytics to develop the research and teaching competences of researchers and teaching staff, we plan to develop a special program "Use of Google Analytics services in the field of educational sciences", which will consist of two modules: "Web Analytics Fundamentals. Features and Overview of Google Analytics Traffic Analysis Services "and" In-depth Web Analytics Using Google Analytics. " Using the free Google Analytics service is very important to maximize the capacity of your institution's web resource. Google Analytics Digital Analytics helps you monitor and analyze your web property qualitatively, understand site performance metrics, customize and improve them, evaluate quantitative and qualitative traffic characteristics, optimize your web site performance, identify issues and find the potential to increase website conversion, improving the use of the web resource and many more. Today, Google Analytics developers have dramatically improved the capabilities of this powerful tagging service for tracking, attribution models, and data analytics. Google Analytics is used by more than half of the world's leading web property owners. The methodology is practical and is intended for scientific and scientific-pedagogical workers in the field of pedagogical sciences. It can be used in the system of postgraduate pedagogical and higher education.

Item Type:	Book Section
Keywords:	methodology, information-research competence, scientific and, scientific-pedagogical staff scientific activity, Google Analytics
Subjects:	Science and knowledge. Organization. Computer science. Information. Documentation. Librarianship. Institutions. Publications > 00 Prolegomena. Fundamentals of knowledge and culture. Propaedeutics > 001 Science and knowledge in general. Organization of intellectual work > 001.32 Learned, scientific societies. Academies Science and knowledge. Organization. Computer science. Information. Documentation. Librarianship. Institutions. Publications > 00 Prolegomena. Fundamentals of knowledge and culture. Propaedeutics > 001 Science and knowledge in general. Organization of intellectual work > 001.9 Dissemination of ideas Science and knowledge. Organization. Computer science. Information. Documentation. Librarianship. Institutions. Publications > 00 Prolegomena. Fundamentals of knowledge and culture. Propaedeutics > 004 Computer science and technology. Computing. Data processing > 004.9 ІКТ ( Application-oriented computer-based techniques )
Divisions:	Institute for Digitalisation of Education > Department of Network Technologies and Databases
Depositing User:	науковий співробітник Алла Віленівна Кільченко
Date Deposited:	08 Jan 2020 17:17
Last Modified:	08 Jan 2020 17:17
URI:	https://lib.iitta.gov.ua/id/eprint/718757

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