Features of teaching business disciplines for the formation of design and arts specialists: branding of creative projects"

- Гуменна, О.В. (orcid.org/0000-0002-3725-5272) and Виноградська, Г.Є. (orcid.org/0000-0001-7839-9304) (2023) Features of teaching business disciplines for the formation of design and arts specialists: branding of creative projects" In: Тенденції розвитку дизайну, дизайн-освіти та мистецтвознавства: матеріали Міжнародної науково-практичної конференції 19 травня 2023 р. . Арт академія сучасного мистецтва імені Сальвадора Далі, м. Київ, Україна, pp. 21-24.

Text Особливості викладання бізнес-дисциплін для формування фахівців з дизайну та мистецтв .pdf - Published Version Download (415kB)

Abstract

Graduates of design higher education institutions should have a good understanding of the logical and conceptual aspects of brand creation; methods of structural analysis and rules of brand content; feel the variety of creative and graphic developments; to own forms of marketing research and strategies of advertising activities.

Item Type:	Book Section
Keywords:	Branding, creative projects, fashion industry
Subjects:	Science and knowledge. Organization. Computer science. Information. Documentation. Librarianship. Institutions. Publications > 3 Social Sciences > 33 Economics. Economic science Science and knowledge. Organization. Computer science. Information. Documentation. Librarianship. Institutions. Publications > 3 Social Sciences > 37 Education > 37.01/.09 Special auxiliary table for theory, principles, methods and organization of education > 37.02 General questions of didactics and method Science and knowledge. Organization. Computer science. Information. Documentation. Librarianship. Institutions. Publications > 3 Social Sciences > 37 Education > 378 Higher education. Universities. Academic study Science and knowledge. Organization. Computer science. Information. Documentation. Librarianship. Institutions. Publications > 7 The Arts. Recreation. Entertainment. Architecture.
Divisions:	Institute of Vocational Education > Foreign systems of vocational education and training Laboratory
Depositing User:	Голда Євгеніївна Виноградська
Date Deposited:	20 Sep 2024 07:01
Last Modified:	20 Sep 2024 07:01
URI:	https://lib.iitta.gov.ua/id/eprint/741337

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