Modern approaches to the teacher's self-marketing as a component of his professional development

- Фарухшина, Марина Шаміліївна (2019) Modern approaches to the teacher's self-marketing as a component of his professional development Методист, 8. pp. 4-12.

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Abstract

The article analyzes content of the concepts of personality marketing, self-marketing and ego-marketing. The basic stages of the teacher's self-marketing as a component of his professional development, from the point of view of a specialist, personality and «workforce» are considered Modern approaches to educator self-marketing in professional development highlight the use of technologies and marketing tools such as: creating an online profile, viral marketing, white paper, networking and self-image.

Item Type:	Article
Keywords:	professional development, teacher, self-marketing, personality marketing, ego-marketing, networking, , self-image
Subjects:	Science and knowledge. Organization. Computer science. Information. Documentation. Librarianship. Institutions. Publications > 3 Social Sciences > 37 Education > 37.01/.09 Special auxiliary table for theory, principles, methods and organization of education > 37.04 Education in relation to the educand, pupil. Guidance Science and knowledge. Organization. Computer science. Information. Documentation. Librarianship. Institutions. Publications > 3 Social Sciences > 37 Education > 378 Higher education. Universities. Academic study
Divisions:	State institution of higher education «University of educational management» > Центральний інститут післядипломної освіти > Department of Philosophy and Adult Education
Depositing User:	В.В. Левченко
Date Deposited:	28 Nov 2019 09:09
Last Modified:	28 Nov 2019 09:09
URI:	https://lib.iitta.gov.ua/id/eprint/718061

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