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Program of development of psychological preparation of officials of professional and technical education to marketing educational services

- Казакова, Світлана Володимирівна (orcid.org/0000-0002-2776-3927) (2018) Program of development of psychological preparation of officials of professional and technical education to marketing educational services Правничий вісник Університету «КРОК» (33). pp. 202-210. ISSN 2312-7686

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Abstract

The article is devoted to highlighting the peculiarities of the psychological readiness of the leaders of vocational education institutions to the marketing of educational services and the peculiarities of its development in postgraduate education. The content of the special course-training program aimed at development in the process of internally-distant form of professional development of the psychological readiness of the heads of institutions of professional education institutions to marketing activities is characterized. The results of its approbation are highlighted, data on the effectiveness of the implementation of the program in the process of professional development of the heads of institutions of vocational education are presented.

Item Type: Article
Keywords: psychological readiness, marketing of educational services, heads of institutions of vocational education, development of psychological readiness for the marketing of educational services, postgraduate education
Subjects: Science and knowledge. Organization. Computer science. Information. Documentation. Librarianship. Institutions. Publications > 1 Philosophy. Psychology
Science and knowledge. Organization. Computer science. Information. Documentation. Librarianship. Institutions. Publications > 3 Social Sciences > 37 Education > 377 Specialized instruction. Vocational, technical, professional training. Vocational colleges, institutes. Polytechnics
Divisions: State institution of higher education «University of educational management» > Центральний інститут післядипломної освіти > Department of Administration Phsycology
Depositing User: к.психол.н Світлана Казакова
Date Deposited: 19 Feb 2024 13:50
Last Modified: 19 Feb 2024 13:50
URI: https://lib.iitta.gov.ua/id/eprint/717976

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