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Guidelines for the organization of marketing service at vocational and technical educational institutions

- Свистун, Валентина Іванівна, Помаран, Павло Іванович, Рукавичка, Т.Я. and Чернобук, Геннадій Григорович (2015) Guidelines for the organization of marketing service at vocational and technical educational institutions [Teaching Resource] (In Press)

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Abstract

In the guidelines it is disclosed the framework for the marketing service of vocational and technical educational institutions and practical aspects of its organization, focused the attention on the activities and objectives of marketing service vocational and technical educational institutions, analyzed the main tools of marketing service and offered marketing management model of vocational and technical educational institutions. It is recommended for managers of vocational and technical educational institutions, directors of regional educational (scientific) and methodological centers (offices) vocational and technical education, government authorities on the education, students of institutions of postgraduate education, teachers.

Item Type: Teaching Resource
Keywords: vocational and technical educational institution, marketing management, marketing service, marketing tools
Subjects: Science and knowledge. Organization. Computer science. Information. Documentation. Librarianship. Institutions. Publications > 3 Social Sciences > 37 Education > 37.01/.09 Special auxiliary table for theory, principles, methods and organization of education > 37.07 Management aspects of educational institutions
Science and knowledge. Organization. Computer science. Information. Documentation. Librarianship. Institutions. Publications > 3 Social Sciences > 37 Education > 377 Specialized instruction. Vocational, technical, professional training. Vocational colleges, institutes. Polytechnics
Divisions: Institute of Vocational Education > Laboratory of vocational education and training management
Depositing User: Доктор педагогічних наук/завідувач лабораторією В.І. Свистун
Date Deposited: 05 Feb 2016 13:48
Last Modified: 05 Feb 2016 13:48
URI: https://lib.iitta.gov.ua/id/eprint/26709

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