- Бородієнко, О.В. (2014) Innovative technologies of managers' professional competence development Мистецька освіта: зміст, технології, менеджмент, 9. pp. 60-75.
Preview |
PDF
стаття 13.pdf Download (144kB) | Preview |
Abstract
The article covers the principles, methods and results of innovative educational technology - business simulations - in the development of professional competence of managers. Business simulation makes it possible to develop specific elements of managers’ professional competence: understanding the sources of competitive advantage in the global and local markets; understanding of the place of different business processes (logistics, procurement, production, technical service, sales, service) in the overall business processes; understanding the effects of certain management decisions at the company as a whole, its operational and financial efficiency; business vision as a system; understanding the different competitive strategies of the company; understanding the relationship between the physical and cost parameters of processes and decisions; understanding causal relationships between management decisions and business processes; ability to make management decisions based on analysis of objective indicators (financial, analytical); ability to solve complex, unusual situations and tasks with a high level of uncertainty that require unusual, innovative approaches; planning of structural unit’s activity based on reasonable marketing strategy; client-orientation; possession of elements of financial literacy; ability to build enterprise strategy that ensures the growth of its revenues. Business simulation is considered as one of the most effective pedagogical techniques, which gives the opportunity to get hands-on experience of management and different strategies and situations with high level of uncertainty. In addition, participants have the opportunity to test different management strategies and solutions in the risk free game environment, adjust their management strategies, analyze them from the standpoint of efficiency is not only separate business process, but also the whole enterprise. The author’s teaching experience allows to conclude that this educational technology makes it possible to resolve a number of issues, which are often difficult to correct in the conditions of use the traditional pedagogical techniques: a large detachment of the training content and content from the real problems of practice, which greatly reduces the motivation of participants; systematic understanding of the enterprise business and place of specific business process in it; material cost cut each management solutions; understanding of the different competitive strategies of the enterprise with the projection on the financial and economic impact of each. Business simulation can be used as an independent event, so be inscribed in a broader program for leaders. Technology implementation of business simulations in the development of professional competence of managers involves several stages: associations of mini-teams (there may be up to 6, allowing to simulate not only the individual enterprises but also the conditions of competition in the market); instruction (participants acquainted with the specifics of the company they receive to manage, it’s assets and liabilities, participants form an opening balance); implementation of the first stage of the company’s activity (which provides complete management cycle - planning, procurement, production, optimization of costs, establishment of market demand); tender (form of modeling of goods and services market, in which every enterprise forms the market proposal (based on the parliaments of price, quality, business reputation, terms); summarizing the first period (balance sheet, income statement, statement of the plan of activity, analysis of financial and economic activities, the effectiveness of the strategy chosen in the first period). The last step is summarizing after all periods. It is proposed to implement the approach of technical and fundamental analysis of the stock market (as an indirect result of administrative activity is capitalization of the company and the value of its shares on the stock market). Each mini team presents their performance on the criterion of investment attractiveness. In addition, the rating of teams is formed by objective performance indicators in dynamics (EBITDA, produced and sold products, balances, investments in the development and dynamics of the profit, structure of assets and liabilities, etc.). The final ranking of teams is derived from the following aspects of the analysis.
Downloads
Downloads per month over past year
Actions (login required)
 |
View Item |